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Broadcom’s VMware Partner Shakeup: What It Means for Resellers

  • Thursday 19th February
  • 6:30pm-10pm
  • Vinoly Room, Sky Garden London

Broadcom’s VMware Partner Shakeup: What It Means for Resellers

Time is running out. Broadcom’s overhaul of the VMware partner programme means only a handful of Pinnacle Partners can transact VMware licences. If you haven’t acted, you risk losing access to VMware for private cloud services. Join ANS, one of those select partners, for an exclusive London roundtable dinner in the iconic Walkie Talkie building, to understand the timeline, explore your options, and secure your future before the window closes.

What’s Changing?

Broadcom’s changes to VMware’s partner programme will:

  • Remove white‑label options for VMware licensing.
  • Restrict access to VMware licences to Pinnacle Partners only.
  • Shift from perpetual to subscription‑only models.
  • Impact MSP revenue streams and cloud offerings.

Why Attend:

  • Understand the Timeline: Key dates and milestones that will impact your VMware strategy.
  • Avoid Disruption: Learn what losing partner status means for your licensing and cloud services.
  • Explore Your Options: From replatforming to partnering with Pinnacle Partners like ANS.
  • Get a Tailored Roadmap: Discover the Broadcom Navigator service to guide your next steps.

How ANS Can Help

ANS is a Pinnacle Partner with deep expertise in VMware and cloud transformation. Our Broadcom Navigator service provides:

  • A tailored assessment of your infrastructure and licensing position.
  • A bespoke roadmap aligned to your business goals.
  • Guidance on migration planning and commercial impact.

Seats are limited – register your interest now.
Don’t wait until the deadline. Secure your VMware strategy before it’s too late.

 

Meet your hosts:

Ryan Martin

Indirect Sales Manager at ANS

As Head of Indirect at ANS Group, I bring over a decade of experience in sales and account management within the channel. My focus is on developing and executing a strategic vision that drives new market opportunities for our Cloud, Security, and Digital portfolios. By collaborating closely with channel partners, I help them identify and meet their unique needs, ultimately leading to high-value deals and long-term strategic relationships.

Gary Greenall

Industry Lead – Digital Natives and Indirect Partner Channel at ANS

As a cloud expert with over 15 years of experience, I have supported many ISV and Digital businesses on their journey to the cloud, enabling them to take advantage of the latest technologies, scale their businesses more effectively and deliver their software to both the public and private sectors.

Ant Holland

Head of Pre-Sales: Cloud at ANS

Head of Presales with a background in Solutions Architecture in the infrastructure and cloud space, with a focus on business outcomes. Operating across a wide variety of technologies including public and private cloud.